Our stakeholders

Responding to our

We have identified and communicate with 13 key stakeholder groups.

We identify individuals, groups and organisations with whom we have a two-way dialogue. This communication is either required by law or necessitated through our business strategy and processes. In most cases, the engagement is formal, planned, structured and documented. For example, where we are developing or acquiring a new asset we will communicate internally and with external parties such as the relevant government authorities, regulators and local community representatives.

Fundamentally, we could not run and grow our business without a significant level of communication with all people and groups that are involved in or affected by what we do.

The frequency and type of contact varies according to the nature of our activity and the interests of the stakeholder. For example, we establish community investment committees consisting of EuroChem managers and local representatives to identify priorities for investment in local towns and surrounding regions. The committees hold regular review meetings and the individuals involved have ongoing frequent and informal dialogue as investment projects progress.

All engagement is recorded, along with the views of stakeholders and action taken where required. The key topics of concern raised by our stakeholder groups in 2013 are reflected in this section. These topics have guided us in defining the material issues that we have addressed in this report.

1 Young professionals

Managed by: Administrative Director, Head of Communication and associated teams

Channels: E-Generation programme with schools and universities, family days, sports events

2013: Expansion of E-generation with more pupils, students and teachers, sponsorship of the 2013 international Chemistry Olympiad, family days at EuroChem plants, ice hockey tournament.

Issues: Skills development, access to employment, personal and professional development, career pathways.

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Why young professionals are so important to EuroChem

The skills we need Our business has to continue to be internationally competitive. We rely on our intake of talented graduates, and their development within EuroChem, to ensure our success.

1,000 engineers to be recruited by 2016

2 Shareholders and investors

Managed by: The board, Head of Investor Relations and communications teams.

Channels: Investor meetings, roadshows, trading updates and annual reports.

2013: Fitch and S&P affirm BB rating with stable outlook, secure long term loan facility.

Issues: Strategy, governance, risk management, financial performance.


3 Customers

Managed by: Head of Sales & Marketing, sales teams and agricultural advisers.

Channels: Meetings, exhibitions, site visits, trade associations.

2013: Grew our customer base and established EuroChem Agro France SAS and EuroChem Agro Trading Shenzhen.

Issues: Price, product quality and effectiveness, delivery.


4 Employees

Managed by: Administrative Director, HR teams.

Channels: Recruitment, orientation, team meetings, corporate newspaper, events, digital media, E-generation programme.

2013: Grew our employee base, enhanced Health & Safety systems and training programmes.

Issues: Career pathways, salaries/benefits, working conditions, location.


5 Trade Unions

Managed by: Administrative Director, HR teams.

Channels: Meetings, conferences.

2013: Maintained constructive dialogue, considered recommendations and maintained all collective agreements in place across all of our sites.

Issues: Workplace safety, salaries/benefits.


6 Federal authorities

Managed by: Head of GR, Administrative Director, Head of Communications.

Channels: Public-private partnerships, meetings, conferences, launches.

2013: Ongoing collaboration with Russian Ministry of Sports and related infrastructure agencies, consulting with Government’s of Kazakhstan and louisiana over new operations.

Issues: Compliance, partnership, e.g. Ice sports, economic development, environmental controls.


7 Regional and local authorities

Managed by: Head of GR, Administrative Director, Head of Communications.

Channels: Public-private partnerships, meetings, conferences, launches.

2013: Opening of new sports facilities, education facilities and housing projects, site visits, liaison meetings.

Issues: Compliance, investment.


8Local communities

Managed by: Administrative Director, Head of Communications, Head of HR, plant management.

Channels: Joint working groups, liaison offices, public and one-to-one meetings, site visits, volunteering, media.

2013: E-generation programme, sports facilities, housing projects, site visits, recruitment.

Issues: Investment, environment, employment.


9 Environmental organisations

Managed by: Head of HSE, plant management, Head of Communications.

Channels: Working groups, meetings, conferences, site visits.

2013: Water quality sampling for Baltic Clean Sea project.

Issues: Planning, monitoring, reporting, investment.


10 Professional bodies and universities

Managed by: Administrative Director, HR teams, specialists.

Channels: Joint projects/sponsorships, meetings, site visits.

2013: E-generation programme, Chemistry Olympiad.

Issues: Skills and knowledge enhancement, career development and opportunity for students.


11 Media

Managed by: Head of Communications, Head of Investor Relations.

Channels: Media releases, interviews, press calls, launches, website, social media, site visits.

2013: Ongoing communications e.g. New partnerships, financial results, CSR presentation.

Issues: Trust and access.


12 Partners and suppliers

Managed by: Procurement Director, Heads of all operational divisions and their teams, plant management.

Channels: Meetings, conferences, contract delivery.

2013: Expanded our distribution network and developed new assets, necessitating engagement with new suppliers and contractors with whom we have clear contracts and guidelines.

Issues: Trust, mutual alignment of aims, price, fairness.


13 Non-profit organisations

Managed by: Head of Communications, plant management.

Channels: Meetings, conferences, joint-projects, volunteering.

2013: We continue to engage with more than 70 NGOs across a range of activities.

Issues: Trust, co-operation, mutual benefit.

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International dialogue on corporate responsibility

In 2013, EuroChem Antwerpen hosted an exchange of ideas on and approaches to corporate responsibility in Russia and Belgium. Corporate responsibility trends and reporting protocols were discussed. The exchange included a tour of the EuroChem Antwerpen site and a meeting with the

Mayor of Antwerp. The Russian-based delegates included representatives of the union of industrialists and Entrepreneurs, the Social information Agency and Donors Forum. They met with heads of business and Society Belgium and the Russian language radio station Ru-bel Antwerpen.